Wednesday, January 11, 2012

DIESEL BLACK GOLD HEADS TO MILAN FOR 2012

Come January 17 Diesel Black Gold will be unveiling their latest collection. Only this time they will be showing in Milan and not alongside their womenswear in New York. Diesel Chief Renzo Rosso told WWD that he had a serious plan and that "The choice of showing in Milan also further defines the separation between the men's and women's division, the latter of which will continue to show in New York. Milan is the city of excellence in terms of business for men's wear, and we are now being recognised as a real, distinctive brand."
It is also reported that Diesel Black Gold will be releasing their first boutique store in New York in February with more stores set to open globally in the near future. What do you think of this jeans wear brand branching off into high-fashion, would you buy into it?